Friday 17 July 2015

Twitter Hashtag creation Guideline

Twitter Hashtag creation
Twitter hashtag Creation
Did you know the quick and easiest way to have reach in Twitter? Haven't you found potential customer in Twitter? If not, something is probably wrong! So much money being spent on Twitter campaigns for product promotion yet waiting to harvest the gains! Now, to answer all this question. Ask yourselves now, what is your Twitter campaign hashtag? If are able to answer, you are half way done in your Twitter campaigns.

Most successful online campaigns in Twitter has striking similarity! Unique hashtag! If your Twitter campaign owns an unique hashtag then you are more than half way done in your twitter campaign. The problem is finding the unique hashtag. Brainstorming begins here! The only problem with creating hashtag is making it unique and must always point to your product or service in Twitter.

It is your one and only problem. Yet you could overcome the difficulty with flying colors, if you are ready to set proper strategy for your Twitter game. No surprise! Follow the simple guideline for Twitter hashtag creation:
  1. It must be unique! Unique in the sense it must not be used by another person in Twitter. It doesn't matter if some one has made no significant reach with similar hashtag but be careful that neither of your hashtag overlap with each other.
  2. Do your research prior to establishing hashtag in Twitter. Once you have made decision, you will lose your right to recall Twitter hashtag once your followers starts buzz with it.
  3. Make sure it is more relevant and specific to your products and services. An generic hashtag would lead to overlapping of hashtags in Twitter. For example, #blogger in twitter indicate both using Google Blogger service and those who blog on any platform. So, make sure you are specific to your product.
  4. The point #3 should not be made beyond the point that it breaks surprise to your Twitter followers. Relevancy and specific detail should not let your followers know about the surprise that awaits them till launch date. In simple words, your Twitter hashtag creation must create buzz among your followers but should not in anyway giveaway the surprise element.
  5. The time of hashtag establishment is far more important! Make sure it go viral the moment you launch your Twitter campaign. Analytic tools are best friend when it comes to launching campaigns in Twitter. Once you get infographic about your followers activity in Twitter, you can make sure you get your product hashtag go viral the moment you tweet it on Twitter.
These 5 Twitter hashtag creation guideline will help you reach your potential customer through your Twitter campaigns. Something catchy will always get attention in Social media.

Saturday 4 July 2015

Google Chrome user? Working for Google!

'Google Chrome has recently taken over as the most popular internet browser with over 750 million active users.' - Kissmetrics Source: visit here.
Google Chrome web browser work for google
Google Chrome
Source: wiki
The statistics is true! And one must know how serious it is to know Google Chrome has taken over other web browsers in the past decade! Well, one may advocate that Chrome is product of open source web browser project Chromium. Though, the origin seems to be legitimate open source project, Google has its work mend with the Chrome! Chrome comes with lot of strings attached. Most strings entice users to keep using it! First and foremost is the Support! Google provide support for Chrome while Chromium it is upto the community! Not only the support! Google Chrome store is one of the highlights! You get lot of plugins, games and utility. To say, it would act as one stop place to get your work done with your chrome. Those strings contain few messes that most users ignore or ignorant of.
But still I have to admit that I myself is one among those who fan Google Chrome! Yeah! It is well designed and satisfy user experience with lot of utility and plugins which I can't reject for no good reasons. Still Chrome features outweigh the intention of Google! I am not trying to villanify chrome project. A few good things comes with a cost! So the Chrome. It is free then you pay them with kind of something most people not aware of! It is time to shed some light what chrome user actually do to Google SERP!
Stop it! Did you hear me saying Google Chrome users help determine SERP? If yes, do not read back! You heard it right! If you are a Google Chrome user then you are indirectly work for Google! To make it simple, haven't you heard that Google tracks users data on Chrome browsers? If yes, fine. If no, yeah, Google tracks users browsing data. Simply, If you use Google Chrome then you provide Google with tons of data each year about the sites your browse, bookmark, shares and so on! Not to freak out! Google never collects personal data. Just relax! It is all about SEO or Search Engine optimization. They simple use the information collected to improve SERP.

What the hell is SERP?


So far I would have used SERP! If your new to these kind of stuff, then I am glad to introduce you to these terms. SERP is simply called Search Engine Result Page.

'A search engine results page is the listing of results returned by a search engine in response to a keyword query. The results normally include a list of items with titles, a reference to the full version, and a short description showing where the keywords have matched content within the page. A SERP may refer to a single page of links returned, or to the set of all links returned for a search query.' - DuckDuckgo Goodie

Alright! the definition is good enough to explain anyone who are new to these terms! Now business!


How using Google Chrome helps Google?

As you all, title is about how Google Chrome users work for Google! Yeah! The data we provide Google while we browse in Chrome is work we do for Google. Though it may not be compared to actual work we do to Google. Yet, it is valuable enough that it improves the SERP of the popular Search Engine in internet history!

Bookmarks: If you are person who bookmark web pages which ever you find useful or thinking of reading them later. You made Google note of the importance of the web page you visited. If a single page gets bookmarked by lot of users in Chrome, Google indirectly understands the importance of the web page the user visited. God damn it! I forgot to bookmark my own blog! Well, many of them must bookmark it! One or two not going make it a day.
Ad revenue: I guess, it must be the top priority for any company who provides top notch service. All we know is good provide service free to the users but charge advertisers for the ads. I am not going deep into the working of Adsense now! To keep it simple, lets stop with Google make revenue from ads. Alright, your browser history, pattern, cookie help Google Ads pop up appropriate Ads. So it augments revenue! If they find you were browsing for a designer apparel then Google Ads going to throw you with ads from apparel websites! So the ads get relevant with your desire. So the click through rate of the ad is high. Thus increase the revenue.

Chrome Store exclusively for Google Chrome web browser
Chrome Store

Google Service: None could undermine, Google product services! Google knows if anything goes wrong with its product if the users use it from Chrome web browser! Not a surprise though! I tried loading Google services on less popular web browsers and found out that even the login form loads crazy! Finally, it made me realize that Chrome is something special than other web browsers when it comes to dealing with Google.

Well, the list here is short! We do like it or not, Google Chrome is a win-win for users and Google. Google improves Chrome and we provide input to improve chrome. It has evolved as chain action. Last but not the least! I personally prefer Chrome!